If you’re getting ready to redesign your website to make it more effective in presenting your brand and generating sales leads or orders, the job is bigger in scope than you may think.
You’ll probably focus heavily on design (but not always in the right way, as we will discuss) and neglect other aspects of the job that are equally, if not more, important. Here is a quick rundown of website redesign elements that you may overlook and how to do them correctly.